Rockville, MD., November 25, 2009 – VIVA Creative (vivacreative.com), a global experiential communications agency focused on content creation, live event production, virtual events, and mobile content delivery, today announced that CEO Lorne Greene has been named one of SmartCEO Magazine’s 2010 Smart100 CEOs.

Each Smart100 company reports revenues in excess of $5 million annually and was selected for the CEO’s leadership, strategic vision and character. Combined, this group employs more the 150,000 people, boasts revenues in excess of $9 Billion, and has won almost 1,500 business awards. In addition, the group shares a philanthropic spirit by donating time, energy and money to local Washington area charities.

Lorne will be recognized and profiled in the second annual Smart100 Book. Each year SmartCEO distributes a 13th issue dedicated to only the year’s Smart100 CEOs.