AIPAC Policy Conference 2020

Bringing together over 18,000 American activists, the Policy Conference focuses on strengthening the U.S.-Israel relationship.

For the sixteenth year in a row, Viva Creative has partnered with AIPAC to provide production and creative services to engage attendees with the issues across a multitude of experiences, including five general sessions, breakouts, and an interactive exhibit hall called “AIPAC Village”, all within the Walter E. Washington Convention Center.

Highlights included the emotional recognition of Holocaust survivors and their U.S. Army liberators, a documentary about an Ethiopian man that helped nearly 900 Jews escape to Israel in the 1980s, a military strategic brief by Lt. Col. Jonathan Conricus of the Israeli Defense Forces, and speeches by over a dozen U.S. elected officials, including Vice-President Pence, Former Vice-President Joe Biden, Senate Majority Leader Mitch McConnell, Senate Minority Leader Charles Schumer, House Majority Leader Steny Hoyer, and House Minority Leader Kevin McCarthy. There were also the Heads of State from Estonia, Serbia, Columbia, and the Democratic Republic of Congo.

With the ever-changing nature of political activism, each year provides new challenges and opportunities to help with the mission of AIPAC. This year, due to elections in Israel, the Prime Minister of Israel was unable to physically attend the conference, so he was invited to speak remotely from Jerusalem. As an innovative solution, VIVA utilized two-way communication for live audience interaction. The PM was able to hear and see audience questions, which he answered live in an exceptional example of remote engagement.

VIVA also orchestrated a global town hall forum which connected experts from around the globe in one live conversation. Using the latest fiber networks and technology, a live moderator, based in Washington, engaged with four panelists and included real time panelist interactivity and flawless interactive Q & A.