Customized Attendee Journey Mapping

What will your audience think, feel, and do before, during, and after your event?

We help you to answer these questions through attendee journey mapping. Our team of strategists, researchers, and designers dig into your goals, objectives, and key messages to help you develop an attendee journey that delivers on your intended outcomes.

Using design thinking methods tailored to the event industry, we visualize every touchpoint and provide you with a comprehensive strategic event map to guide your event management process. We deliver a strategic framework, concrete goals with clear metrics, and a fully develop audience journey that will deliver true event return on investment.

Contact us to schedule a professional facilitated attendee journey workshop at your location.

Or, schedule a time to bring your project team to VIVA’s onsite design lab.