VIVA Creative Produces THE CALL TO UNITE
The Call to Unite will stand in solidarity with those experiencing pain, fear, loneliness, and grief — and offer hope and support as we build a new future together. Throughout the 24-hour event, global leaders will join citizens of the world in sharing practices, lessons, songs, performances, reflections, and more to help viewers turn the pain of this moment into possibility for tomorrow. The event will feature “UNITERS” including Oprah Winfrey, President George W. Bush, Julia Roberts, Jennifer Garner, Maria Shriver, Deepak Chopra, Quincy Jones, Yo-Yo Ma, Rob Lowe, Martin Sheen, among other leaders and everyday people from all over the world who #answerthecall. The lead convener of The Call to Unite event is Special Olympics Chairman, Tim Shriver.
VIVA Creative has been working hand in hand with Tim Shriver and the UNITE organization, Jon Klein, CNN’s former president, and Roni Selig, former executive producer at CNN. “Think about the amount of content for a 24-hour broadcast. VIVA brought in an entire team of storytellers, including dozens of segment producers, directors, editors, and motion graphic artists. I’m repeatedly awestruck by the camaraderie, professionalism and raw talent they bring to this expanded team,” states the Emmy Award-winning Selig.
Join us on Facebook, YouTube, Twitter, Twitch, SiriusXM Stars Channel 109, and UNITE.us from 8 pm ET on Friday, May 1 to 8 pm ET on Saturday, May 2. Spotify will provide segments from the event on demand within the 24 hour-period and afterward.
VIVA Creative is also featured within the 24-hour curated program. At 8PM PT / 11PM ET, VIVA’s cofounder, Emily Greene, shares how the challenges the world is facing with COVID-19 have unleashed a global creative renaissance that will change humanity for the better. Tune in to see this uplifting five minute segment.