Case Study

2020 Elliman Summit

Trade show space with Douglas Elliman build

Expecting the Best

Douglas Elliman represents some of the most impressive luxury homes and properties for sale in the United States and internationally. When they began preparing for their annual Elliman Summit for March 2020 – two days of content, celebrity speakers, sales meetings and 1,200 attendees – no detail was overlooked. That’s why they partnered with VIVA Creative to pull off the extravagant event at the Mohegan Sun, one of the country’s largest casinos in Uncasville, Connecticut.

Panel speakers on stage

No Limits to the Imagination

The biggest challenge was managing the creative blank slate that Elliman handed our team. We were free to ideate without restriction. Once we collaborated with the client and developed the creative and production concept, it was ours to build. VIVA transformed the Mohegan Sun’s exhibit hall into a high-end luxury home complete with entrance, library, kitchen, bathroom and living areas for guests to discover and take their inspiration. Guests also explored four theater areas, seven experience zones, lounges, custom set designs complete with lighting and audio to elevate the show.

Keynote speaker on stage for conference

Successful Sendoff

VIVA produced and managed the general sessions, Ellies Awards ceremony, several breakout sessions, VIP receptions, lunches, and plenty of networking get-togethers. The event exceeded its ultimate goal – to bring Douglas Elliman agents and sponsors together to invigorate and inspire them for another successful year of luxury home sales.