HONDA RECRUITING BOOTH

From Design to Installation

VIVA Creative worked hand in hand with American Honda Motor Company's talent acquisition team to design a modular, brand-worthy booth that’s scalable in size, travel-friendly, and includes merch displays, talent contact stations, content display, storage, and vehicle/product showcases.

In order to provide a cohesive experience across a diverse range of exhibit shows for their recruitment team members and exhibit attendees alike, we coordinate storage, transportation, local labor sourcing, and show services submission on behalf of American Honda Motor Company.

The booth has been proudly deployed at events such as NSBE (National Society of Black Engineers), SWE (Society of Women Engineers), and SHPE (Society of Hispanic Programmers and Engineers); allowing Honda associates utilize the booth to run sponsored sessions and interview the next generation of engineers who will join as co-ops, interns, and full time associates.

Outcome

• VIVA delivered a scalable, modular booth design that maintained brand consistency across multiple national recruitment events.
• Reduced travel, setup, and labor costs through a scalable, flexible build and streamlined logistics management.
• Turnkey coordination of storage, transportation, and on-site services for a seamless exhibitor experience.
• Enhanced brand visibility and engagement at NSBE, SWE, and SHPE conferences.
• Enabled Honda recruiters to host sponsored sessions, conduct interviews, and connect with top engineering talent nationwide.
• Strengthened Honda’s early-career pipeline for co-ops, interns, and full-time engineering roles.