Why We Built a Wellness-Forward Production Studio (And Why It Matters)

Imagine a world-class production studio in a wellness-forward environment.

It sounds simple. But in an industry where 12-hour days are the norm, where crew members routinely work 50 to 60 hours per week, and where the pressure to deliver never lets up—it's actually radical.

At VIVA, we've designed the opposite of the typical production experience. From first call to final cut, we make sure your content looks incredible and your people feel incredible.

The Problem No One's Talking About

Long studio days can be depleting: stark spaces, short breaks, and a team that leaves exhausted. 

This Isn't Just a Wellbeing Problem. It's a Creativity Problem.

When people are exhausted, they can't think clearly. When they're depleted, they don't innovate. Research shows that stress and anxiety cloud judgment, hinder imagination, and lead to creative blocks—making it difficult for teams to reach their full potential.

The Science of Wellness and Creativity

Wellness isn't a nice-to-have on set. It's a creative advantage.

Companies with comprehensive wellness strategies see a 2.5x return on investment from improved productivity and lower absenteeism. Research published in 2025 found that organizations balancing efficiency with wellbeing-focused leadership outperform those that don't. And thoughtfully designed environments don't just feel better—they literally help your brain do better creative work.

What Wellness-Forward Production Actually Looks Like

• Your shoot day feels like a creative retreat. Between takes, crews and talent recharge in our private greenrooms, VIP hair and makeup suite, wellness room, and comfortable studio lounge.

• Curated spaces that foster creativity. You and your team can work productively between takes in environments designed to energize, not drain.

• Dedicated relaxation spaces. Chair massages, meditation and mindfulness sessions, red-light therapy, and stretching areas give your team real opportunities to reset throughout the day.

• Nourishing craft services. High-quality food and drink that keeps people fueled, including fresh-squeezed juices and farm-to-table lunches. Organic and grass-fed when possible.

• Immaculately kept facilities. Using non-toxic cleaning products throughout the space to enhance wellbeing down to the smallest details.

• A culture of positive, can-do creatives. Our team is all-in on helping your production be its best—and making sure your team and talent feel their best.

Why This Matters Beyond the Studio

Wellness isn't just something we offer at VIVA studios. It's part of our lifeblood as an agency and how we keep our creative edge.

Recent research put it perfectly: when organizations embrace workplace wellness, "Creativity gets better. Not worse."

What This Means for Your Next Production

We built VIVA Studios because we believe you shouldn't have to choose between world-class production and an environment that supports human beings doing their best creative work.

We can't always avoid long hours, but by combining full-service production with premium wellness amenities under one roof, we help teams do their best work—and finish the day feeling supported, energized, and proud of what they made.